Indian Consumer Durables Sector: The Demand Resumption — Why FY27 Will Reward AC Penetration and Premiumization
**Indian** **consumer** durables entered calendar 2026 in a **state** the broking desks politely call "**consolidation**" and the hardcore chartists more bluntly call "a multi-**year** bottoming **process**." For a sector that compounded at 18–22% between FY15 and **FY22** — the **AC-led**, **premiumization-led**, and **distribution-led** super-**cycle** — the **FY23**–**FY25** grind was painful. Volumes went soft, **gross** margins were compressed by an acute raw-material **cycle** (titanium di